Friday, January 8, 2016

BlackBerry wish to resume profitability with Android smartphones – Computerworld

The BlackBerry is expected to launch at least one – and possibly two – new smartphones in 2016. But none of them will run the business system itself, BlackBerry 10. Instead In addition, CEO John Chen says the Canadian company will focus on producing new Android handsets in the next 12 months, according to an interview with CNET at CES 2016 in Las Vegas.

After the BlackBerry launched its first Android phone – the Priv – in November last year, appeared to be a matter of time before the company abandon the BlackBerry 10

However, the comments of Chen does not necessarily mean a death sentence. for BB10. The executive told CNET that he expects the quality of Android handsets of the company, as Priv and launching 2016, enhance the BlackBerry brand weight on the market today.

If this happens, the BlackBerry may have a strong business enough to be able to bet on the BlackBerry 10 again

The story behind the story:. in October, Chen let 2016 be the year of the “or-break” for the devices business BlackBerry mobile. If the company can not make the segment profitable again, it is very likely to leave the area.

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