Yield x iOS apps on Android
Most polls have always shown that developers for iOS earned more money on average than the developers of apps for Android. Not for nothing that the App Store is still so strong even with the massive numbers of Android and its users.
A new report from BI Intelligence shows us how the average yield of apps for iOS is currently up Android. In the survey we see that Android is still far behind iOS in terms of in-app purchases, or purchases ‘in-app’. Already in income through advertising, the difference is much smaller. The yield per download would be $ 1 on $ 0.19 iOS and Android respectively.
This difference has been greater, yet Android still has a long way. Another recent survey by Flurry says that the same ad has a 1800% better return on iOS than on Android. In addition, users spend 19 cents on average for every downloaded application, compared to 6 cents on Android.
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