Google launched on Monday (15) in India the first Android handsets Project One, a line of low-cost smartphones focused on emerging countries. The models start at 6400 rupees (about £ 245) and seek to capture a slice of the fastest growing in the world smartphone market.
The appliances are the result of an agreement with Google Indian manufacturer Micromax, Karbonn and Spice Mobiles. In addition to running the Android operating system, Android smartphones One support two chips have FM radio and can have their batteries changed.
“Access for the sake of access is not enough,” says Sundar Pichai , vice president of dividão of Android, on the official Google blog. “One With Android, we do not just help people get online. Want to make sure that when they get there, be able to access the wealth of information that the network provides for all.”
After arrival to India, Google says it plans to expand Android One for Indonesia, the Philippines and other countries of South Asia by the end of 2014, with more countries in 2015.
India is seen as a lucrative market for low-cost smartphones because many people are buying the devices for the first time. Only 10% of India’s population has a smartphone these days, according to Nomura brokerage, and that number is expected to double in the next four years.
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