AmBev launches GPS Skol in the Northeast for Android and iPhone - Diário do Nordeste

The most common choice of Ceará in the hour of fun is the bar table with friends and cold beer. However, at that time, many people are in doubt which bar to choose. Thinking about ending the doubts at the time “we will take a” Skol Tarca launched on Wednesday (30) in Ceará and other regions of the Northeast , the application GPS Skol, which lets you know which bar Skol sells at the lowest price.

GPS Skol is now available for Android and Iphone. Photo: Skol / Handout

download the free app by Skol site, the consumer will have access to the price of beer in all bars that are partners of AmBev in Fortaleza. Entering GPS Skol + the name of the neighborhood of interest, consumers will know before you even leave the house, which property is the more affordable price.

“If the bar John, for example, is what is the best price near your home, you can invite friends via an event created with the name of the bar itself, or at the wall facebook . Application also traces a route, so you know what the best way to the bar on foot or by taxi, “says Cesar Portella, industry marketing company.

Other application tools allow the user to make an assessment of the bar.

“If it happens the price shown on the application is less than the charged in bar, the user can sort the site with little arrows Skol 0-5 and give his note,” Portella said.

application began in November last year, in the south. Already earlier this year, Southeast received the system that now reaches the Ceará, Paraíba, Rio Grande do Norte, Maranhão, Pará and Piauí.

The company’s forecast is that during the month of May, smartphone users who have not also have access to the application through SMS .

“A person will register on the site, send an SMS to 22046 and then immediately gets on the phone which bars the lowest price,” said Planning Manager of AmBev, Romulus Piredda.